In a dynamic think piece, Freya Schiwy discusses how communities in the Andes are using video to decolonize indigenous self- perception as well as how they have been represented by the West. Indigenous filmmakers utilize the Western cinematic language as a tool to create more community oriented work, which valorizes indigenous social practices and systems of knowledge. Covering several important filmmakers and their continuing involvement with the community Schiwy explores how their work creates a parallel circuit to the commodification of 'multiculturalism' in the mass media.